Marketing strategy

Once your business has a clearly articulated value proposition and has defined its target stakeholders, Position Marketing can:

• develop a marketing strategy which articulates your core communication message, defines your target stakeholders and how to reach them
• develop a calendar of events and stakeholder engagement activities
• identify appropriate channels to promote your product or service and engage directly with your core clientele
• develop a marketing budget.

Position Marketing can provide the marketing strategy and ongoing coaching across its implementation to your internal personnel, or alternatively, Position Marketing can execute it on your behalf.